Goodyear Farm Tires range expanded in Europe

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Titan International recently purchased a license to manufacture Goodyear Farm Tires in Europe following a five-year absence from the market. The new series of products is now available to purchase from distributors.

The range includes 85, 70, 65 and XL Tractor Drive Radials, as well as specific designs for sprayers, harvesters and industrial applications, with plans already in place to expand the offering over the next 18 months.

Goodyear Farm Tires is breathing fresh life into some of the most important and trusted tread patterns in its portfolio and re-introducing them into the UK and Europe.

Lindsay Hart, European tire sales director for Titan International, said, “We are hugely excited to be expanding the Goodyear Farm Tires range for the UK and mainland Europe and we are expecting a very positive reaction from the agricultural community.

“The name Goodyear has been synonymous with agriculture for well over a century and it has been trusted for generations by the people at the heart of the farming industry.

“Both Goodyear Farm Tires and Titan International have a long-established heritage, and with that comes a high degree of knowledge behind the products and trust from customers.

“We are also acutely aware of – and ready to meet – the increasing challenges facing the industry and are confident we have a range of products to suit all the needs of the farming community,” Hart continued.

“Innovation, reliability and performance are so important for our customers and they are the principles that will be at the heart of how we drive Goodyear Farm Tires forward in the months and years to come.

“We have built a strong distribution network in the UK and major European countries including France, Germany, Spain and the Netherlands – and are continuing to expand.

“Goodyear is a flagship brand in agriculture and there will be many customers who will be familiar with the products and the reliability, performance and durability they provide.

“We are excited about introducing them to our new Goodyear Farm Tires products and giving new customers the chance to start their own journey with such a trusted and well-respected brand,” concluded Hart.

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Rachel's career in journalism began around five years ago when she started working for UKi Media & Events, having recently graduated from Coventry University where she studied the subject. Her favourite aspect of the job is interviewing industry experts, including researchers, scientists, engineers and technicians, and learning more about the ground-breaking technologies and innovations that are shaping the future of the automotive and tire industries.

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