Falken expands logistics capabilities in Germany

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Tire maker Falken has expanded into another large logistics warehouse in Neuhof, Germany.

The decision was made to become an anchor tenant of tire wholesaler Tyroo at the facility in the Fulda district of East Hesse to offer a higher level of service and to provide its customers with shorter lead times.

With the facility’s location in central Germany, Falken aims to develop its retail strategy, expand its car dealership customers and increase its presence in the German tire market.

“With this warehouse, we will be able to distribute our tires even more widely in the market and further increase the presence of the Falken brand,” explained Jürgen Koch, sales director, Germany replacement, Falken Tyre Europe.

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After spending six years working as a mechanic for various motorsport and high-end performance car companies, Callum joined UKi Media & Events in February 2020 as an assistant editor. In this role he uses his vast practical knowledge and passion for automotive to produce informative news pieces for multiple vehicle-related sectors.

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