Cooper Tire announces international leadership appointments

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Cooper Tire & Rubber has announced two international leadership appointments.

Luis Ceneviz, senior vice president and managing director – Europe and Latin America, has been promoted to the position of senior vice president and president – International. In this role, he has oversight of operations in Europe, Latin America and Asia effective October 1.

Alan Yang has been named vice president and general manager – Asia, effective immediately. His appointment coincides with the planned retirement of Allen Tsaur, who has been with Cooper for 11 years, most recently serving as senior vice president and general manager – Asia. Tsaur’s retirement will be effective October 1. He is credited with leading the growth of the Asia business with an extensive original equipment business.

“Allen’s accomplishments during his tenure with Cooper have been remarkable,” said president and CEO Brad Hughes. “He has been a trusted and effective leader who will stay on through the transition, and then beyond his retirement as a part-time special advisor to me.

“We are pleased to have such a talented and experienced executive in Alan Yang to move into Allen’s role. We know firsthand what a great leader Alan is from earlier positions he held at Cooper and look forward to the contributions we know he will make as we continue to grow our business in Asia.

“This transition will no doubt benefit from Luis in his new role. In his three years with Cooper, Luis has demonstrated that he is an effective leader who generates results while remaining focused on employee engagement to drive business performance.

“We thank Allen for his many contributions and congratulate Luis and Alan on their new roles. This is an exciting time at Cooper as we execute our global strategy for long-term growth, and I am confident these appointments will help enable our success,” Hughes concluded.

 

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