Bridgestone has been named the sole tire partner for Lamborghini’s Fenomeno supercar. Launching to mark the 20th anniversary of the first car entirely designed by the Sant’Agata Bolognese design department, only 29 models of the limited-edition vehicle will be produced. With a 1080 CV powertrain, the Fenomeno is Lamborghini’s fastest model ever – in the 0-100km/h sprint (2.4 seconds) and 0-200km/h sprint (6.7 seconds).
As Lamborghini’s official technical partner, Bridgestone has custom-engineered tires to match the car. Leveraging its motorsports legacy and the Potenza tire family, the company has developed premium tires specifically to enhance the Fenomeno’s capabilities.
Available in 265/30 ZRF21 (front) and 355/25 ZRF22 (rear) sizes, the custom Bridgestone Potenza Sport ultra-high-performance tires are designed to deliver at high speed, enhancing premium steering responses and precision, to handle the supercar’s 1,080hp power output. The premium Potenza Sport tires are available with Bridgestone’s run-flat technology (RFT), enabling drivers to continue driving safely after a puncture for 80km at up to 80km/h with 0bar pressure.

The Lamborghini Fenomeno will also be available with high-grip, semi-slick bespoke Bridgestone tires, delivering track-level performance while remaining fully homologated for public roads. The track-oriented fitment developed for the Fenomeno will be available in 20in and 21in sizes.
“Our long-standing partnership with Lamborghini is rooted in a shared passion for innovation, excellence and top performance,” said Radoslaw Bolkowski, vice president of original equipment (OE) sales at Bridgestone. “With the Fenomeno, our team had the challenge of unleashing the full potential of Lamborghini’s most powerful V12 ever – and they’ve delivered. The custom-engineered Bridgestone Potenza tires offer the control, grip and precision needed to enhance this car’s exceptional capabilities – on both the road and the track.”
“At Lamborghini, design and performance go hand in hand – and with Bridgestone, we have a partner who understands both,” said Christian Mastro, Lamborghini’s marketing director. “Tires are a vital part of how a supercar performs. Outside of technical updates, 70% of the improvements in these cars today come from advances in the tires they sit on. Bridgestone’s bespoke Potenza line-up ensures that every drive in the Fenomeno can deliver against this vehicle’s stunning speed and power.”
In related news, Continental has rolled out an original equipment (OE) tire line for autonomous vehicles
