Michelin highlights acoustic technology at Geneva

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The DS E-Tense GT was on display fitted with bespoke Michelin Pilot Super Sport concept tires at the Geneva International Motor Show in Switzerland this week.

These tires combine the high-performance and environmental characteristics of the production Michelin Pilot Super Sport tread pattern and construction, with a bespoke sidewall design that reflects the design of the DS E-Tense. These tires also feature Michelin’s acoustic technology, which provides high levels of comfort and low noise.

The driving force behind the design of these concept tires was the desire of the DS design engineers to improve overall comfort levels inside the car while maintaining high levels of safety and very good handling characteristics.

March 3, 2016

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Rachel's career in journalism began around five years ago when she started working for UKi Media & Events, having recently graduated from Coventry University where she studied the subject. Her favourite aspect of the job is interviewing industry experts, including researchers, scientists, engineers and technicians, and learning more about the ground-breaking technologies and innovations that are shaping the future of the automotive and tire industries.

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