Cooper Tire Europe develops Arabic website for Middle East

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Cooper Tire Europe has launched its first full Arabic website. It has extensive content including product pages, company information and a dealer locator, all designed to ensure that customers have easy access to the most up-to-date product and dealer information.

Speaking about the launch of the website, VP and MD of Cooper Tire Europe and the Middle East, Jeff Schumaker, said, “The launch of our new Arabic website and our position as the official tire sponsor of this year’s Dubai International Motor Show, highlights the importance of the Middle East region to us. Our new website emphasizes user-friendly navigation allowing our customers easy access to the most up-to-date product and dealer information.”

November 18, 2015

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Rachel's career in journalism began around five years ago when she started working for UKi Media & Events, having recently graduated from Coventry University where she studied the subject. Her favourite aspect of the job is interviewing industry experts, including researchers, scientists, engineers and technicians, and learning more about the ground-breaking technologies and innovations that are shaping the future of the automotive and tire industries.

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