New vulcanized tire labels can withstand the entire build process

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Avery Dennison has created a tire label engineered to bond with the tire during the vulcanization process and maintain lifelong adhesion and readability.

The drive for efficiency and quality in tire manufacture has sparked demand for a new kind of label that withstands the rigors of the production process. To meet this demand, Avery Dennison developed a new label solution that is said to go beyond what’s been available currently.

This product meets the tough requirements of the vulcanization process and supports the varying needs of manufacturers for strong bonding with different types of green rubber (like SBR, BR and NR) after the vulcanization process.

“The Avery Dennison solution consists of specially designed barcode tracking labels engineered to bond with the tire during the vulcanization process and maintain lifelong adhesion and readability,” said Hans Eichenwald, senior product manager, Avery Dennison Europe.

“These pressure-sensitive labels offer excellent abrasion and heat resistance, allowing the tire to remain traceable throughout a customer’s supply chain. During the vulcanization process, this special PSA material would be triggered to have a chemical reaction with the tire rubber, enabling it to bond the tire surface permanently.

“There’s an increased need for barcoding on tires. They are fundamental to the industry’s transition into the world of Industry 4.0 – enabling the widespread application of digital technologies to integrate automated manufacturing and supply-chain processes. Barcode tracking specifically improves quality, production, and inventory management.”

Made of specially-selected materials, Avery Dennison’s tire vulcanization labels enable barcode/thermal transfer printability, optimal adhesion and bonding to the green tire during vulcanization. They withstand the pressure and heat of the curing process (up to 200°C), and resist chemical degradation from acids, bases, salts and low-fat solvents as well as abrasion for long-term durability.

They have been designed for ease of identification through the supply chain, and to withstand the demands of the inspection, sorting and shipping processes. The label material will be globally available.

November 1, 2017

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Rachel's career in journalism began around five years ago when she started working for UKi Media & Events, having recently graduated from Coventry University where she studied the subject. Her favourite aspect of the job is interviewing industry experts, including researchers, scientists, engineers and technicians, and learning more about the ground-breaking technologies and innovations that are shaping the future of the automotive and tire industries.

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