Tire Technology International
  • News
    • A-D
      • Appointments
      • Apps
      • Awards
      • Business
      • Certification
      • Components
      • Corporate Social Responsibility
      • Data management
      • Design
      • Distribution
    • E-N
      • Education
      • Factory logistics
      • Headquarters
      • Industry 4.0
      • Investments
      • Machine Vision & Inspection
      • Manufacturing Facilities
      • Materials
      • New tires
    • O-S
      • OE Fitments
      • Partnerships
      • People
      • Regulations
      • Research & Development
      • Retreading
      • Sales facilities
      • Show News
    • S-Z
      • Simulation
      • Sustainability
      • Testing & Analysis
      • Tire Building
      • Tire handling
      • Tire Modeling & Digital Tools
      • Tire Recycling
      • TPMS & Electronics
  • Features
  • Online Magazines
    • July 2023
    • March 2023
    • Annual Showcase 2022
    • November 2022
    • October 2022
    • 年国际轮胎技术年刊
    • Archive Issues
    • Subscribe Free!
  • Opinion
  • Videos
  • Supplier Spotlight
  • Events
LinkedIn Facebook Twitter
  • Automotive Interiors
  • Automotive Testing
  • Autonomous Vehicle
  • Automotive Powertrain
  • Professional Motorsport
  • Media Pack
LinkedIn Facebook
Subscribe
Tire Technology International
  • News
      • Appointments
      • Apps
      • Awards
      • Business
      • Certification
      • Components
      • Corporate Social Responsibility
      • Data management
      • Design
      • Distribution
      • Education
      • Factory logistics
      • Headquarters
      • Industry 4.0
      • Investments
      • Machine Vision & Inspection
      • Manufacturing Facilities
      • Materials
      • New tires
      • OE Fitments
      • Partnerships
      • People
      • Regulations
      • Research & Development
      • Retreading
      • Sales facilities
      • Show News
      • Simulation
      • Sustainability
      • Testing & Analysis
      • Tire Building
      • Tire handling
      • Tire Modeling & Digital Tools
      • Tire Recycling
      • TPMS & Electronics
  • Features
  • Online Magazines
    1. March/April 2025
    2. November 2024
    3. Annual Showcase 2024
    4. October 2024
    5. July 2024
    6. March 2024
    7. 年国际轮胎技术年刊
    8. Subscribe Free!
    Featured
    28th April 2025

    In this Issue – March/April 2025

    Online Magazines By Web Team
    Recent

    In this Issue – March/April 2025

    28th April 2025

    In this Issue – November 2024

    11th December 2024

    In this Issue – Annual Showcase 2024

    21st November 2024
  • Opinion
  • Videos
  • Awards
    • Tire Technology International Awards 2025
    • 2024 Winners
    • 2023 Winners
    • 2022 Winners
    • 2020 Winners
    • Previous Winners
  • Supplier Spotlight
  • Events
LinkedIn Facebook
Subscribe
Tire Technology International
Features

FEATURE | Bridgestone & Lamborghini

Matt RossBy Matt Ross11th July 20234 Mins Read
Share LinkedIn Twitter Facebook Email

Designing a new tire for a Lamborghini is one thing. Designing one for an all-wheel-drive, off-road Lamborghini is a whole different proposition. TTI finds out the story behind development of Bridgestone’s Dueler AT002 for the Huracán Sterrato

Super-high-performance cars tend to be fitted with super-high-performance tires – a specific corner of the tire business not usually typified by features such as runflat technologies and all-terrain design. So when Bridgestone partnered with Lamborghini to develop tires for the Huracán Sterrato, the list of performance requirements was a little different to most supercar fitment projects. The Huracán Sterrato has a naturally aspirated 5.2-liter V10 putting out 600bhp and redlining at 8,700rpm – so far, so Lamborghini – but it’s also an all-terrain, all-wheel-drive supercar designed to be driven on anything but the smoothest race tracks. After all, Sterrato is Italian for ‘dirt road’.

As a result, this very different supercar meant a very different tire development project, as Simone Rando, the head of consumer tire development at Bridgestone EMIA, explains.

“The first contact with Lamborghini and discussions on such a challenging project started at the end of 2021, but the concrete project kicked off at the beginning of 2022,” he says. “Thanks to virtual tire development, we managed to deliver the final product within one year. It was a very challenging schedule, especially considering the peculiarity of the product.”

To meet that ambitious timetable Bridgestone utilized its virtual tire development technologies to create a digital twin which allows for virtual testing and fine-tuning, before any physical prototypes are manufactured and tested.

“These groundbreaking virtual modeling and simulation technologies, developed at Bridgestone EMIA’s R&D center in Italy, are helping to make the tire development process more efficient and sustainable,” Rando continues. “Indeed, the use of virtual tire development allows Bridgestone to accurately predict a tire’s performance without producing and physically driving it. This streamlines the development process itself, cutting development time, use of raw materials and CO2 emissions along the way.”

Rough terrain
The result is the new Bridgestone Dueler AT002, a tire specifically designed for the unique engineering requirements of the Lamborghini Huracán Sterrato.

“The tire offers drivers maximum on-road and off-road performance,” says Rando. “Its bespoke polymers, patterns and technologies have been developed to enhance the all-terrain capabilities of the Sterrato, and maximize the thrill and fun of driving on and off the asphalt behind the wheel of this supercar.”

The custom-developed Dueler AT002 is an exclusive fit for the Huracán Sterrato, and features a number of unique characteristics.

“The Dueler AT002 is the world’s first-ever supercar all-terrain tire to feature runflat technology,” continues Rando. “This enables drivers to continue driving safely even after experiencing a puncture – for 80km at 80km/h with 0 bar pressure. This offers peace of mind when out on all types of roads.”

The new tire marks one of the few applications of an all-terrain tire to a high-performance supercar, something which also informed the development process.

“Focusing on the pattern, the design needed to be adapted to sustain the Vmax, the high power and the traction, without jeopardizing the off-road grip,” Rando adds. “This is why this product features optimized tread depth and increased block stiffness coupled with a dedicated top tread compound.”

Developed and manufactured in Europe, the Dueler AT002 also features a specific shoulder design intended for additional grip in deep gravel and mud.

Keep on running
While all the aforementioned properties always need to be carefully considered and designed in, adding runflat capabilities prompted a whole new way of thinking.

“It definitely provided an additional challenge,” Rando admits. “The structure needed to be adapted to sustain and pass the severe RFT homologation tests.”

Fortunately, Bridgestone has plenty of experience in such applications – Rando cites the tire maker’s development of runflat tires for the Porsche 959 in 1986 – and plenty of data to aid it in minimizing the trade-offs of including runflat technologies.

“Generation after generation, we are improving the historical trade-off linked to runflat capabilities – weight, comfort and rolling resistance coefficient – by implementing new technologies and new materials,” he says. “The bespoke Dueler All-Terrain AT002 tires for the Sterrato are applying the fourth generation of runflat technologies, making it possible to reduce the impact of those capabilities, and making it almost impossible for drivers to notice the difference versus a standard tire.”

Share. Twitter LinkedIn Facebook Email
Previous ArticleContinental’s entire range of Conti Urban bus tires to feature sensor technology
Next Article Yokohama introduces E+ mark to denote that a tire is suitable for use

Related Posts

Features

Sponsored: Wipotec’s advanced quality control sets new standards in tire manufacturing

24th February 20254 Mins Read
Features

Interview: Claire Fioretti, head of standards and regulations for connected mobility, Michelin

13th February 20257 Mins Read
Features

Interview: Goodyear’s Kanwar Bharat Singh on revolutionizing road perception for autonomous driving

27th January 20254 Mins Read
Latest News

Uniroyal launches AllSeasonExpert 3 tire for rain, snow and dry roads

16th May 2025

USTMA welcomes move to overturn EPA’s revised NESHAP rules

13th May 2025

Bridgestone debuts 70% recycled and renewable demo tire

13th May 2025

Receive breaking stories and features in your inbox each week, for free


Enter your email address:


Supplier Spotlights
  • Starrett Bytewise Measurement
Getting in Touch
  • Contact Us
  • Meet The Editors
  • Download Media Pack
  • Free Weekly E-Newsletter
Our Social Channels
  • Facebook
  • LinkedIn
RELATED UKI TOPICS
  • Automotive Interiors
  • Automotive Testing
  • Autonomous Vehicle
  • Automotive Powertrain
  • Professional Motorsport
  • Media Pack
© 2025 UKi Media & Events a division of UKIP Media & Events Ltd
  • Terms and Conditions
  • Privacy Policy
  • Cookie Policy
  • Notice & Takedown Policy

Type above and press Enter to search. Press Esc to cancel.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Cookie settingsACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the ...
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

CookieDurationDescription
cookielawinfo-checkbox-necessary1 yearSet by the GDPR Cookie Consent plugin, this cookie records the user consent for the cookies in the "Necessary" category.
elementorneverThe website's WordPress theme uses this cookie. It allows the website owner to implement or change the website's content in real-time.

Advertisement

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

CookieDurationDescription
OAGEOsessionOpenX sets this cookie to avoid the repeated display of the same ad.
OAID1 yearCookie set to record whether the user has opted out of the collection of information by the AdsWizz Service Cookies.
test_cookie15 minutesdoubleclick.net sets this cookie to determine if the user's browser supports cookies.
VISITOR_INFO1_LIVE5 months 27 daysYouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface.
YSCsessionYoutube sets this cookie to track the views of embedded videos on Youtube pages.
yt-remote-connected-devicesneverYouTube sets this cookie to store the user's video preferences using embedded YouTube videos.
yt-remote-device-idneverYouTube sets this cookie to store the user's video preferences using embedded YouTube videos.
yt.innertube::nextIdneverYouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.
yt.innertube::requestsneverYouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

CookieDurationDescription
CONSENT2 yearsYouTube sets this cookie via embedded YouTube videos and registers anonymous statistical data.
_ga1 year 1 month 4 daysGoogle Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.
_ga_*1 year 1 month 4 daysGoogle Analytics sets this cookie to store and count page views.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

CookieDurationDescription
__cf_bm30 minutesCloudflare set the cookie to support Cloudflare Bot Management.

SAVE & ACCEPT
Powered by