Yokohama Rubber China has entered the second stage of its ecological preservation project in the Heyuan Village inside the Laojun Mountain Nature Reserve near Lijiang City in China’s Yunnan Province.
The purpose of the ecological preservation project is to preserve the local ecology by transforming rural villages where the only previous means of earning a living was to cut down trees and engage in other activities that led to deforestation, into villages with economies based on agriculture and livestock.
The project was first advocated in 2010 by the Beijing SanSheng Environment and Development Research Institute, a Chinese environment NGO, and Yokohama Rubber has been an active supporter of the project since activities started in 2011. The project will follow the same steps in Liguang Village as those taken at Heyuan Village.
July 27, 2015