Strategic management changes at Yokohama in North America

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Yokohama Corporation of North America (YCNA) has made several corporate strategic management changes, effective as of March 30, 2016.

Hideto Katsuragawa has been appointed YCNA CEO and CEO of Yokohama Tire in Canada (YTC). Shinichi Takimoto has been named CEO of YTC and CEO of Yokohama Tire Mexico (YTMX). Takayuki Hamaya, who has been YTC’s COO since 2012, has been named president of Yokohama Russia.

Tetsuya Kuze is to become a managing corporate officer with Yokohama Rubber Company (YRC) and has been named vice president of YCNA and CEO of Yokohama Tire Manufacturing Mississippi (YTMM) in the USA.

Elsewhere, Yokohama India, as part of its global Forever Forest project to plant 500,000 trees by 2017 on the 100 year anniversary of the company, has initiated planting at its factory at the HSIIDC Industrial Estate in Bahadurgarh, Haryana in northern India.

Plans are to plant 12,100 trees in the next seven years up to 2023 and to donate the plants to the community.

Satoshi Fujitsu, president and director, Yokohama India, said, “We will be planting more than 23 kinds of local trees. The diversity itself will help in the growth of fauna and flora in the region as well as contribute to Delhi NCR’s fight against air pollution.”

23 February, 2016

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Rachel's career in journalism began around five years ago when she started working for UKi Media & Events, having recently graduated from Coventry University where she studied the subject. Her favourite aspect of the job is interviewing industry experts, including researchers, scientists, engineers and technicians, and learning more about the ground-breaking technologies and innovations that are shaping the future of the automotive and tire industries.

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