Nokian extends the use of its aramid sidewall technology

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Nokian Tyres is increasing the use of its aramid sidewall technology in its SUV tires. The new technology, which provides additional safety and durability, will also be included in products that are already on the market.

The aramid fiber is used to stiffen and strengthen the tire’s sidewall enabling it to better withstand impacts and cuts that can easily puncture the tire.

“This new innovation that improves durability under surprising conditions has been extremely well received by SUV drivers. Tire retailers have also been excited about the new invention that is entirely unique and provides added value for customers who want to enjoy care-free off-roading and urban driving,” said Petri Niemi, head of product management.

“We want to maximize the features of our existing premium products and will be introducing this innovation at the beginning of 2016 in our winter products tailored for different markets.”

January 20, 2016

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Rachel's career in journalism began around five years ago when she started working for UKi Media & Events, having recently graduated from Coventry University where she studied the subject. Her favourite aspect of the job is interviewing industry experts, including researchers, scientists, engineers and technicians, and learning more about the ground-breaking technologies and innovations that are shaping the future of the automotive and tire industries.

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