New CEO at Triangle Tyre reveals ambitious plans

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Pierre E Cohade has been named as the new CEO at Triangle Tyre. Former CEO Ding Yuhua continues to serve as chairman of the board. “I am very pleased to join Triangle. Together with China’s one-road one-belt policy, we will accelerate the establishment and improvement of the global manufacturing system, R&D innovation, and the marketing and sales system, especially the building of global teams and modernization of governance. We will become an OE supplier to global brands and expand our RE market presence in key countries,” commented Cohade.

Cohade first worked for Eastman Kodak for 17 years, where his last position was chairman of Kodak operations in Europe, Africa, the Middle East and Russia. In 2003 he joined Groupe Danone as president of Danone Global Water and Beverage business. In 2004 Cohade was named president of Goodyear Asia Pacific, where he led the company’s fast expansion in the region until 2011. He then became senior advisor of ChinaVest, Wells Fargo’s investment bank affiliate in China.

Chairman Yuhua said, “I am delighted to welcome Pierre as Triangle Tyre’s new CEO. Pierre is a most recognized global executive, having worked in three multinationals and four continents over 30 years. I firmly believe that his joining will bring new energy to the development of globalization of the company.”

June 18, 2015

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Rachel's career in journalism began around five years ago when she started working for UKi Media & Events, having recently graduated from Coventry University where she studied the subject. Her favourite aspect of the job is interviewing industry experts, including researchers, scientists, engineers and technicians, and learning more about the ground-breaking technologies and innovations that are shaping the future of the automotive and tire industries.

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