GRI launches Green XLR Earth 65+

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GRI launched a new radial tire for the agricultural industry at the SIMA 2022 exhibition in Paris, France. The Green XLR EARTH 65+ joins the Green XLR Earth Series of tires, which aim to protect the Earth.

The Green XLR EARTH 65+ has been produced using 37.5% sustainable materials. Benefitting from a tread design that creates a virtual rib, the tire delivers comfort for drivers of vehicles being used both on- and off-road. It also improves steering inputs for tractors traveling at higher speeds. Furthermore, a curved lug angle at the center of the tread ensures better fuel efficiency and increased off-road traction for longer service life.

Green in color, the tire has been manufactured using several bio-sourced, sustainable and recycled materials, including pure natural rubber, highly dispersible silica, recycled carbon black and reclaimed rubber from end-of-life tires. Instead of petroleum-based oil, GRI has chosen to use sustainable and natural soybean oil within the Green XLR Earth 65+ to further reduce its carbon footprint.

“The ambition to innovate aggressively in the space of sustainability-led specialty tires continues to grow within GRI, owing to its significant positive impact on the environment, the farming community and society at large,” said Prabhash Subasinghe, managing director of GRI. “The feedback received so far by farmers who are currently testing the tires on the field has further encouraged us to continue this trend of innovation. More and more, the future of specialty tires will depend on the incorporation of Earth-friendly value propositions to help reduce the carbon footprint further.”

“The innovative tread design of the Green XLR Earth 65+ is born out of extensive R&D. The virtual rib created as a result is proving extremely beneficial in tests relating to performance and comfort for tractors used on farms,” commented Dr Mahesha Ranasoma, chief executive officer at GRI. “More importantly, it protects not just the soil but also the future of generations to come.”

The Green XLR Earth 65+ will be launched commercially in the first few months of 2023.

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After spending six years working as a mechanic for various motorsport and high-end performance car companies, Callum joined UKi Media & Events in February 2020 as an assistant editor. In this role he uses his vast practical knowledge and passion for automotive to produce informative news pieces for multiple vehicle-related sectors.

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