Tire Technology International
  • News
    • A-D
      • Appointments
      • Apps
      • Awards
      • Business
      • Certification
      • Components
      • Corporate Social Responsibility
      • Data management
      • Design
      • Distribution
    • E-N
      • Education
      • Factory logistics
      • Headquarters
      • Industry 4.0
      • Investments
      • Machine Vision & Inspection
      • Manufacturing Facilities
      • Materials
      • New tires
    • O-S
      • OE Fitments
      • Partnerships
      • People
      • Regulations
      • Research & Development
      • Retreading
      • Sales facilities
      • Show News
    • S-Z
      • Simulation
      • Sustainability
      • Testing & Analysis
      • Tire Building
      • Tire handling
      • Tire Modeling & Digital Tools
      • Tire Recycling
      • TPMS & Electronics
  • Features
  • Online Magazines
    • July 2023
    • March 2023
    • Annual Showcase 2022
    • November 2022
    • October 2022
    • 年国际轮胎技术年刊
    • Archive Issues
    • Subscribe Free!
  • Opinion
  • Videos
  • Supplier Spotlight
  • Events
LinkedIn Facebook Twitter
  • Automotive Interiors
  • Automotive Testing
  • Autonomous Vehicle
  • Automotive Powertrain
  • Professional Motorsport
  • Media Pack
LinkedIn Facebook
Subscribe
Tire Technology International
  • News
      • Appointments
      • Apps
      • Awards
      • Business
      • Certification
      • Components
      • Corporate Social Responsibility
      • Data management
      • Design
      • Distribution
      • Education
      • Factory logistics
      • Headquarters
      • Industry 4.0
      • Investments
      • Machine Vision & Inspection
      • Manufacturing Facilities
      • Materials
      • New tires
      • OE Fitments
      • Partnerships
      • People
      • Regulations
      • Research & Development
      • Retreading
      • Sales facilities
      • Show News
      • Simulation
      • Sustainability
      • Testing & Analysis
      • Tire Building
      • Tire handling
      • Tire Modeling & Digital Tools
      • Tire Recycling
      • TPMS & Electronics
  • Features
  • Online Magazines
    1. March/April 2025
    2. November 2024
    3. Annual Showcase 2024
    4. October 2024
    5. July 2024
    6. March 2024
    7. 年国际轮胎技术年刊
    8. Subscribe Free!
    Featured
    28th April 2025

    In this Issue – March/April 2025

    Online Magazines By Web Team
    Recent

    In this Issue – March/April 2025

    28th April 2025

    In this Issue – November 2024

    11th December 2024

    In this Issue – Annual Showcase 2024

    21st November 2024
  • Opinion
  • Videos
  • Awards
    • Tire Technology International Awards 2025
    • 2024 Winners
    • 2023 Winners
    • 2022 Winners
    • 2020 Winners
    • Previous Winners
  • Supplier Spotlight
  • Events
LinkedIn Facebook
Subscribe
Tire Technology International
New tires

Apollo Tyres enters North American truck and bus segment

Callum Brook-JonesBy Callum Brook-Jones15th April 20214 Mins Read
Share LinkedIn Twitter Facebook Email

With Apollo Tyres planning a North American expansion, the company has entered the truck and bus tire segment in Canada and the USA.

Manufacturing of the latest truck-bus tires will be carried out in the company’s production facilities based in Hungary and Chennai, India, where capacity and technical expertise will aid in a steady supply of tires to the American market.

The tire range will consist of regional, super-regional, coach and urban and mixed-use applications, ranging in sizes from 17.5in to 24.5in. Apollo states that 13 SKUs are planned for 2021, with a further 23 SKUs in the second part of 2022. A total of 45 SKUs are expected to cover 90% of the market by 2024.

“Apollo may be a new name in the US and Canada, but we are not a new company. Our market entry in North America is preceded by decades of global commercial vehicle tire manufacturing and distribution expertise,” said Abhishek Bisht, assistant vice president of the Americas, Apollo Tyres. “We come to market positioned to make an immediate impact by offering a Tier 1 value proposition at a more attractive price, while setting new industry standards for service and support.”

Following five years of research and development into the sector, Apollo Tyres gathered data to deliver products fit for purpose on fleets. Part of the development program involved a test fleet with a US-waste removal and haulage company, where the Apollo tires were benchmarked against other Tier 1 supplier competition. After tests were completed, the Apollo tires showed levels of performance and consistency that met the service requirements of North American fleet owners and customers.

“Our R&D efforts made it clear that a successful North American dealer strategy had to be based on transparency,” said Bisht. “This is a thrilling moment in our company’s history that will let us showcase the breadth and depth of our capabilities in one of the largest, most diverse and most demanding commercial markets in the world. We know that we have the people, products and passion to go the distance for our dealers and their clients. Like them, we are in this for the long haul.”

Alongside the North American expansion, the company’s premium brand, Apollo Vredestein, has released updated versions of its performance summer tire range for premium SUVs, high-performance cars and sportscars.

The Ultrac Vorti+ and Ultrac Vorti R+, produced in Enschede in the Netherlands, have been optimized for use with larger rims ranging from 18in to 22in, and now feature a different construction and revised compound to deliver all-round performance and efficiency in dry and wet conditions.

Some sizes of the latest summer tire have been optimized for rear-axle use and feature a wider belt angle for better stability, alongside circumferential grooves for efficient water drainage on wet roads to avoid aquaplaning.

When compared with its previous version, the Ultrac Vorti+ now features a stiffer shoulder construction and sidewalls, and a 13% larger bead area. The tire is now also produced using high-traction tread compounds to improve grip in all weather, resulting in increased response and precision, and a 5% improvement in dry weather handling.

For the Ultrac Vorti R+, a larger apex base, a stiffer sidewall, and a stable center rib provide predictable steering precision and improved handling capability. A high traction tread compound, made from a new performance-centric polymer and resin mix, aids in grip and control during braking and rapid changes of direction.

Yves Pouliquen, European sales and marketing director at Apollo Vredestein Europe, commented, “Vredestein tires already have a long-standing reputation within the high-performance segment, and we are building upon that with the launch of the new Ultrac Vorti+ and Vorti R+.

“Offering improved standards of performance and safety, and with all-wheel drive and rear-wheel drive versions, these new tires are engineered for enthusiast drivers and for the most demanding dynamic situations.”

Share. Twitter LinkedIn Facebook Email
Previous ArticleSkid Max SR-Skidder tire from BKT
Next Article Yokohama claims world’s first technology that enables production of butadiene from biomass

Related Posts

New tires

Michelin launches CrossClimate 3 range

22nd May 20252 Mins Read
New tires

New construction tire coming from Michelin

20th May 20253 Mins Read
Motorsport

Pirelli C6 compound debuts in Imola

19th May 20253 Mins Read
Latest News

Apollo Tyres expanding Vredestein bicycle tire availability in Europe

22nd May 2025

Michelin launches CrossClimate 3 range

22nd May 2025

New construction tire coming from Michelin

20th May 2025

Receive breaking stories and features in your inbox each week, for free


Enter your email address:


Supplier Spotlights
  • Milliken & Company
Getting in Touch
  • Contact Us
  • Meet The Editors
  • Download Media Pack
  • Free Weekly E-Newsletter
Our Social Channels
  • Facebook
  • LinkedIn
RELATED UKI TOPICS
  • Automotive Interiors
  • Automotive Testing
  • Autonomous Vehicle
  • Automotive Powertrain
  • Professional Motorsport
  • Media Pack
© 2025 UKi Media & Events a division of UKIP Media & Events Ltd
  • Terms and Conditions
  • Privacy Policy
  • Cookie Policy
  • Notice & Takedown Policy

Type above and press Enter to search. Press Esc to cancel.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Cookie settingsACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the ...
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

CookieDurationDescription
cookielawinfo-checkbox-necessary1 yearSet by the GDPR Cookie Consent plugin, this cookie records the user consent for the cookies in the "Necessary" category.
elementorneverThe website's WordPress theme uses this cookie. It allows the website owner to implement or change the website's content in real-time.

Advertisement

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

CookieDurationDescription
OAGEOsessionOpenX sets this cookie to avoid the repeated display of the same ad.
OAID1 yearCookie set to record whether the user has opted out of the collection of information by the AdsWizz Service Cookies.
test_cookie15 minutesdoubleclick.net sets this cookie to determine if the user's browser supports cookies.
VISITOR_INFO1_LIVE5 months 27 daysYouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface.
YSCsessionYoutube sets this cookie to track the views of embedded videos on Youtube pages.
yt-remote-connected-devicesneverYouTube sets this cookie to store the user's video preferences using embedded YouTube videos.
yt-remote-device-idneverYouTube sets this cookie to store the user's video preferences using embedded YouTube videos.
yt.innertube::nextIdneverYouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.
yt.innertube::requestsneverYouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

CookieDurationDescription
CONSENT2 yearsYouTube sets this cookie via embedded YouTube videos and registers anonymous statistical data.
_ga1 year 1 month 4 daysGoogle Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.
_ga_*1 year 1 month 4 daysGoogle Analytics sets this cookie to store and count page views.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

CookieDurationDescription
__cf_bm30 minutesCloudflare set the cookie to support Cloudflare Bot Management.

SAVE & ACCEPT
Powered by